LWN advertising update

Posted Sep 4, 2007 9:51 UTC (Tue) by cate (subscriber, #1359)
Parent article: LWN advertising update

As noted by someone before, the user that will click LWN ads are new (first time) users.

It seems that a lot of users do the following step: 1) check with a search engine a topic, 2) go to a relevant page and 3) they click the ads on the site (ads is context relevant, and LWN normally is better view by search engines that product pages).

So I think that LWN could do some statistic and customize ads: less ads to registered users, but a lot more ads to new users (this is an additional service to these users ;-) )