More alternatives to Google Analytics

Hi Ben,
Snowplow recently eased the setup of their open source implementation quite considerably - you can find out more at https://docs.snowplowanalytics.com/docs/open-source-quick...
In brief, Snowplow have built a set of terraform modules, which automates the setting up & deployment of the required infrastructure & applications for an operational Snowplow open source pipeline, with just a handful of input variables required on your side.
There is also a trial version of the commercial offering at https://try.snowplowanalytics.com/
HTH,
Eddie