Suprised we aren't seeing more of this

A company running the simplest web site doesn't use a hyperscaler (directly) either. If all you need is a website for a lemonade stand, you go to Wordpress, Squarespace or the like, click around and go online. Or go to some marketing agency that will do that for you. I don't understand how a company needing the simplest web site even relates to this discussion.

> but that's how life works: they started where it made perfect sense, then grew till it stopped making sense… but only started to question their assumptions when it started killing them.

Indeed. And that just makes me sad. Most of all because it doesn't have to be this way. Even in the other startup I co-founded, we started out on Google cloud, because if you have practically 0 load on your hand full of k8s pods, the cost is indeed almost 0. It made sense. But then our Postgres queries became more interesting and needed more memory to complete and we suddenly had to upgrade our Postgres from the cheapest to the enterprise offering, despite the database still being tiny and 99 % idle. That's when we got the hell outta there and now run the whole setup (including fully redundant k8s, PG and backup) on Hetzner VMs for less than half of what just the database cost on Google.