ZDNet has a baseball analogy for the open source model, involving a recent issue with Major League Baseball (MLB) logos on the web. "MLB may not understand the Web model. But if it wants to recruit new followers (as well as win back those it has already lost), it needs to think of its intellectual property in the same way as the W3C. Unlike Disney, for which visuals are its main selling proposition, logos are not MLB's main product."

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