This education effort, that I have done in the past and will have to do again the future, would be much easier if the pages for the ND and NC licences would feature a big, red, bold label that says "This licence is not free can severely hinder the usefulness of your work."
To be fair, the licence chooser tool tells you that adding ND or NC will make the license a non-"Free culture" license. However, the simple fact that the licenses are endorsed by Creative Commons makes it hard to argue with non experts that they are "less free" and "less 'common'" than the others.
> The chart linked in that paragraph is also worth a look.
I wonder if the share of free licenses has flattened out during 2010-2013 (the graph shows data only up to 2010).
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