The entire point of "given enough eyeballs" is that the eyeballs belong to competent programmers who are engaged in modifying the code, or at least developing an understanding of the code with the intent of modifying it.
The equivalent would be having a great many qualified marketers work collaboratively. I'm sure you have some, but no so many that "many eyes" applies.
Many eyes with no concept of marketing principles would work on a marketing problem about as well as a roomful of monkeys do at typing out Shakespeare.
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