One motivation for the EUPL is that many governments cannot publish software under a licence that isn't one of their official languages. With the EUPL, the Swedish government can use the Swedish version, and downstream recipients can change the software to GPLv3. In that way, the EUPL can work as a shim, much easier than trying to translate the GPL into 23 languages.
Being a EU citizen it makes me sad. Enormous resources are spent on translation - just because certain countries are too proud to adopt English as a common working language. (No, I am not a native English speaker neither). Furthermore the language issue is the prime symbol of the unwillingness to compromise on irrational national interests.
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