Lea: The Unity design process (and how you can play a part in it)

"Helping" is the wrong word here. When they say "Help" they mean "Come be a cog in the machine that is driving our vision." When I hear "Helping" I think of being actualyl involved in the process, with the power to influence direction that comes with that. They seem to be soliciting you to help them, not proposing that we help each other.

Example:

"How you can participate in ideation: At a small scale you can make piecemeal contributions to ideation by participating in bug report discussions and offering different ideas for solving the problem. As a larger scale you can get involved in ideation by joining or starting a community project team that is focused on delivering a feature. Propose an idea, gather some developers and designers together, and start your design process!"

You don't get to be involved in deciding which features there will be, but you can implement them or report bugs. This is helpful.