O'Reilly MySQL Conference and Expo 2010 announced

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***For Immediate Release***

Contact:

Maureen Jennings
707.827.7083
maureen@oreilly.com

O'Reilly MySQL Conference & Expo 2010 Announced
Call for Participation and Registration for New Event Now Open

Sebastopol, CA, December 21, 2009 - The MySQL ecosystem continues to thrive, with an engaged
community working together on the open source database. O'Reilly Media invites this community to a
new event, the O'Reilly MySQL Conference & Expo 2010
(http://post.oreilly.com/rd/9z1zp18jfl3pk42ri651m1f1r8cgdl...), April 12-15, at the Santa
Clara Convention Center and the Hyatt Regency Santa Clara. Building on the tradition of past MySQL
conferences, the new four-day conference showcases the full spectrum of MySQL. The Call for
Participation has opened, requesting proposals for workshops and sessions. Registration has also
opened, offering special savings for early registrants.

Featured speakers include such stars as Brian Aker, Kaj Arno, Monty Widenius, and Tim O'Reilly.
This deeply technical conference encompasses the entire MySQL ecosystem, including some of the most
influential companies and projects in the MySQL community. The O'Reilly MySQL Conference & Expo
2010 offers hands-on learning, with creativity, real-world examples, and exposure to meaningful
ideas and technologies.

The program committee invites proposals on topics including, but not limited to:

    * Advanced development techniques
    * Enterprise database administration, monitoring, and security
    * MySQL performance tuning
    * Caching technologies
    * Embedding or building MySQL in applications
    * MySQL in the Enterprise 2.0
    * GUI tools
    * VLDB and massive data warehouse administration
    * Advanced business intelligence (BI)
    * Pluggable storage engine development and optimization
    * Replication/scale-out solutions and case studies
    * MySQL Cluster and other High Availability solutions
    * Web 2.0 and emerging web technologies
    * Deploying and running MySQL services in the cloud
    * Combining MySQL with non-SQL database technologies
    * MySQL Proxy and other sharding solutions
    * MySQL 5.4 and beyond

As companies of all sizes look for ways to remain competitive, add value, and manage costs, open
source software such as MySQL offers ways to work smarter. The 2010 conference presents strategies
businesses can use to not just survive, but to grow in a challenging economy.

Sun Microsystems is a founding sponsor of the O'Reilly MySQL Conference & Expo 2010. Other sponsors
include Monty Program, Gear6, and Percona.

Proposals will be accepted through 11:59 pm January 27, 2010 PST at:
http://post.oreilly.com/rd/9z1zre3caamiunr2p531bkd09vcpp3...

Early registration discounts apply until February 22, 2010 at:
http://post.oreilly.com/rd/9z1zmi6jfd9fsvoh429hd0qi0j332a...

For more information on O'Reilly MySQL Conference & Expo 2010, visit:
http://post.oreilly.com/rd/9z1z7ve5cbfqss8t6h7buoiu59thfn...

If you'd like to stay up to date on information relating to the conference, sign up for the
conference newsletter (login required) at:
http://post.oreilly.com/rd/9z1z5kbpvamn8uuo8inorp1ii72llk...

For articles, blogs, photos, videos, and speaker presentation files from the 2009 MySQL Conference
& Expo, go to:
http://post.oreilly.com/rd/9z1zopokondmmq7eo3f2dfer5s75o7...

For an O'Reilly conference overview, visit:
http://post.oreilly.com/rd/9z1z169v6k0v1o9lqp7u8cjqe3uqdi...

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