If Windows users can switch to an operating system that has a familiar
environment and the applications that they are used to, then many of them
will do so to get away from viruses, worms and spyware. This is a huge
problem in the Windows world, and I know many users who are fed up
getting infected while trying to install the latest Windows patches, or
spending lots of money on anti-virus, ant-spyware, anti-etc.
I know it is possible to have similar problems on Linux/BSD, but the
design of the operating system and the fact that developers care about
the problem mean that the impact is much less.
Get them used to the applications, make them confortable with the
environment and they will come. Just don't ask me to use Windows :-)
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