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Letters to the editorThomas Warden's letter
This is in response to Thomas Wardman's letter on August 1. That letter was evidently written by an outsider trying to understand why LWN needs what it claims it needs in order to continue. I am in a similar situation, and write this letter from a similar uninformed position. My opinions, however, are quite different. I don't know if Mr. Wardman has ever run a volunteer website for any length of time, but unless the maintenance on a site you run is relatively lightweight, or it is part of one of your significant hobbies and quite different from what you do at work, burnout is a significant issue. What is fun to do gratis for a few months after a while becomes one more thing that you have to get done. It becomes one more drain on your time. I know, I have experience with this. A friend and I run www.dramex.org, and have since 1994. The maintenance of that site really does not take much time at all, certainly much less than what goes into LWN.net. Theatre is one of my great loves, and it is indeed quite different from what I do at work. And, yet, we still frequently manage to get months (and in two cases, years) behind on maintaining the site. Consider the simple economics of the matter, from two points of view. First, the people who run LWN.net *can* get jobs somewhere else, doing similar things, that pay, leaving them without the time (or, significantly, the energy) to do the same sort of thing gratis for LWN.net. Second, there are jobs out there doing things similar to what must be done LWN.net, jobs that pay. (It sounds like the same thing stated twice, but there are two points: the people could get jobs, and the things the people are doing are very similar to what other people are paid for.) Given that, it just doesn't make economic sense for LWN.net to be maintained at its current level completely gratis by a small number of people. Mr. Wardman compares LWN.net to Kuro5shin.org, wondering why LWN.net would require more money than k5 to maintain. I hear this comparison often, or a comparison between LWN.net and slashdot. I don't understand it. Yes, K5 takes time to maintain. However, it is a very different site from LWN.net. It is a community contribution site, and most of what you see written on the front page are written by the readers. Rusty, the maintainer of the site, is there to keep it running; it's a real job, yes, but he's not *writing* the most important text for site, and can keep it up as one (full-time) person. LWN.net is much more akin to a traditional magazine. Yes, a lot of it is finding and culling material from the web, but there are also insightful editorials, and there is a sane, clear, intelligent "voice". You wouldn't expect the editors of Linux Journal to edit the magazine as a hobby, charging subscribers only what is necessary for the direct physical costs of printing. It would be insane; they would go edit another magazine where they would get paid, leaving them with money to eat and time for a life. Similarly, you can't demand that LWN.net maintain their level of excellence simply because we as a community are entitled to their donation of time. I have long scratched my head as to why slashdot.org every year wins the "best Linux website" readers' choice award from Linux Jounral. Sure, I like Slashdot-- but if you're talking *Linux* news, LWN.net is far, far superior. The signal to noise is tremendously higher, the editorial "voice" is more consistent, more mature, more clearheaded, and better written. Slashdot's value comes in collecting nerd stories from the net and the discussion. LWN.net collects Linux stories from the net-- but does much more than that. It organizes and comments on that, and provides clear, cogent summaries and discussions of some of the most important trends and issues (including the all-important "intellectual property" issues which are every bit as key to the continued health of Linux as technical kernel issues). Does LWN.net really need five full-time people? I don't know, I'm not there. But I do know that it is vaguely insulting to demand (even if only by implication) that they should continue what they are doing completely on a volunteer basis, and like it. Mr. Wardman is right in saying that the Linux community shouldn't have to shoulder the habits of the LWN.net employees simply because they are all brilliant software engineers. On the other hand, he is very wrong to imply that the Linux community should expect LWN.net to continue to exist in a form and quality approaching it's current state if they aren't willing to "shoulder the habits" of those who maintain it. The connection he fails to make is that not shouldering the burdern means not having LWN.net. If he really believes that a site as good as LWN.net could be run on a volunteer basis: I invite him to do so. -Rob Knop rknop@pobox.com
Re: Where has the pioneer spirit of LWN gone?
While I disagree with Thomas Wardman's letter on some points, I find I must agree with his central analogy and point. LWN, it seemed to me when I read that first short issue way back when, was being made for two reasons: To do a little bit of indirect promoting for a small consulting firm we'd never heard of called Eklektix Inc., and because the couple of people who were putting it out had something important to contribute to the linux community, and had the desire to do so. Between then and now the focus changed so that LWN itself became the business that was supposed to make the money. And then that began to look less and less viable. I belive that Thomas's suggestion that you try to farm out some parts of LWN to volenteer third parties, and go back to working on LWN only, well, 50% of the time, is feasable. For years I wrote Debian Weekly News, and was happy to see LWN refine my already condensed summary of what was happening in Debian, and satisfied to see you sometimes quote whole sections as most of a week's Debian coverage. I would miss Jon's writing about the kernel and editorials, but the summaries of basic news, security, development etc, could be contributed by talented volenteers. Some of the extraneous bits could even be stripped out -- this week's "mini-LWN" was still LWN, despite its relative brevity (though you trimmed entirely the wrong sections this week. :-P). Anyway, I can think of a dozen reasons why you probably don't want to follow this suggestion; one reason is that it would mean probably 75% of the company losing their jobs. But if the subscription service should fail to live up to your hopes, and there is no other choice, I hope it *will* be done -- I hope that you at LWN are still in this for what Thomas terms the "pioneering spirit" of the original LWN. In the meantime, best of luck with the subscription service! I for one will continue to support LWN in any ways I can. -- see shy jo
Crippleware vs. Guiltware
Dear LWN folk, I have a friend who runs a payment processing service for shareware authors (plug: www.kagi.com). Just as free software is often categorized by the license, shareware is generally categorized by the payment scheme and/or business model. Two popular types are "guilt-ware", in which the author of the program makes a humanitarian plea for payment, and "cripple-ware", in which certain advanced features of the program are disabled unless a payment is made. According to my friend, crippleware programs bring about 5 times as much revenue for their authors on average as guiltware programs do. The lesson here is clear: All of the appeals to the good side of human nature will only get you so far. About 20 cents on the dollar, as a matter of fact. (You might think this view is cynical, but that's only true if you place a negative moral judgement on people who use things and don't pay for them. I don't.) What makes a good crippleware program? Well, for one thing, the crippled version needs to be useful and addictive in its own right - it needs to leave you "hungry for more". It must not be time-limited - that's called "demo-ware", and is a different (and IMHO less effective) category of shareware. It should be useful enough that it is readily incporporated into the user's habitual work pattern. Yet the extra features should be beneficial enough that once you discover how useful it is, you'll realize how much more you could get for a small fee. A lot of websites have moved to this model as well. A lot of good examples can be found in the many fan-maintained web sites for online games. For example, the site http://everquest.allakhazam.com is essentially a huge database of EverQuest game items and player tips. If you pay nothing, you get full access to the entire database, forums, user accounts, etc. However, if you pay their low fee ($20 a year or so), you get: 1) elimination of all ads, 2) an advanced query tool, 3) automatic character wishlist creation, and a bunch more really neat features. I am even beginning to see the development of aggregated subscriptions - you pay one fee and you get access to "enhanced features" for a bunch of thematically related websites, maintained by different authors and editors. Finally, I'd like to respond to the gentleman who wrote in last week complaining about the reported costs of maintaining the site. I believe he misses a number of important points: 1) In a sea of near-infinite information, the role of editor adds a huge amount of value. 2) In a sea of near-infinite information, being a good editor is really, really hard. For example, I used to read Kernel Traffic on a weekly basis, but I gave it up because I just don't have the time to pick through all the content and decide which items are relevant to me and which are not. Your few paragraphs of highly-distilled explanation of kernel activity highlights, with the background context filled in (so I don't have to remember last week's edition) as well as your filling in of the human story behind the kernel design process, all this is just exactly the right information I want, in the right amount. Simply giving me a raw data feed is exactly what I don't want. I don't imagine that creating this is a particularly easy task. -- Talin (please withold my email, if they want to contact me they can search for me on Google. I get too much spam as it is)
CBDTPA and others
LWN readers I seem to have missed reading the part of the CBDTA bill that defines the penalties that this ludicrous legislation would impose. Judging from what I have read the penalties for violations seem to be quite extreme: in ALL cases. This obviously includes the penalties for us average citizens that want to utilize our fair use rights on a variety of platforms and in a variety of places and, god forbid, enable our friends to do the same. These penalties also encompass the case of the media industry limiting our fair-use rights. Even if the penalty is a 'small' fine. Exactly what constitutes fair use is debatable in most cases but the US Supremes have declared that "time shifting" is legal courtesy of one of the bill's sponsors: SONY. When Sony went to court to fight for the rights of consumers to record programs using their Betamax video system I don't believe that they were a content company. Well they are now! We can thank Sony for putting the ability to destroy the entertainment industry into case law. I realize that the penalties for removing our fair use rights might simply be a few hundred dollars in fines; I also realize that the destruction of the industries that provide the addictive drug for "herion in a box" - I mean television - is just a fantasy that will never be realized. However the bill (or more accurately: case law) provides that penalty for EACH offense. That is each person that cannot time shift a program! If just one broadcast that is viewed by millions of people does not provide the ability for them to view that program at a later time then the penalties should be somewhere in the range of hundreds of millions of dollars. That amount of money would make any greedy class action lawyer salivate at the thought. Let's run through some numbers: Imagine the Superbowl. The last one was viewed by 131,200,000 viewers (according to superbowl.com). Now imagine all of the interactive digital devices that must function "reliably" that could be sitting in everybody's home. There must be thousands of different ones and many more versions of every one at that. The media circus is required not only to be able to work with each of these devices in preventing piracy but more importantly NOT prevent fair use. I assume this also means that the live broadcast must also work. At this point I must start to guesstimate the numbers: my apologies. Assume 90% of the devices work perfectly; that still leaves 13,120,000 people that are going to get screwed in one way or another. Put another way that leaves over 13 million people that will have a legal claim against someone for hosing their chance to view the superbowl. Let's assume that the bill carries a $100 fine for noncompliance. That leaves a 1.3 billion dollar liability bill that someone is going to have to foot! Just for good measure let's assume that the pre-game and post-game shows use the same technology; that kicks the bill up into the neighborhood of 3.9 billion. Are we having fun yet? If not then lets throw in the suits from the advertisers who are paying how many millions in advertising to reach the stated audience. If that audience is reduced by 10% don't you think that there is a possibility that they will want a 10% refund? Not to mention that the offer could be construed as fraudulent. What about your local pub that is having a superbowl party, goes to great expense buying new big screen high definition televisions, and ends up with a room full of rowdy drunks that can't watch the program that they got all lubricated to see. Are the content owners responsible for the ensuing chaos? Now consider that one of those well lubricated drivers goes flying across town to see the show at their house and has an accident. American jurisprudence is rife with attorneys going after the people with the "deep pockets". I could go on and on but I trust that I have made my point. Perhaps we should take a page out of the book of congressional lobbying: instead of trying to stop the bill from passing in the first place we should seek enough amendments to poison the bill for the sponsors! I think that I may have found a way to take the fair-use provisions seriously! I realize that this is probably fantasy; wouldn't it be fun though. This community has the resources to change the world; if we could just unite! Unfortunately the task is futile by definition. The best defense is most often a strong offense; since the courtroom is to be the ultimate battleground let's get the best litigators we can find. If we started a legal fund and convinced every open source afficionado to forgo the purchase of just one CD/DVD/Monopoly tax payment and donate that to the legal fund then we could mount a formidable challenge to their oligopoly. Best Regards, Tres Melton P.S. My preferred plans: CASE 1: Imagine a class action suit against the studios for every US soldier that lived overseas, purchased a DVD player, and purchased some movies. According to intellectual property laws, as I understand them, there are a few relevant facts worth mentioning. Fact(1): the said individual has purchased the physical medium that contains the work of Intellectual Property. Fact(2): the said individual has purchased the legal rights to listen/view/enjoy the contents of the aforementioned physical medium. Fact(3): the actual rights that were purchased have never been clearly defined from either party's point of view. Court case is as follows: Plaintiff John Doe and others seek judicial relief from the obligation of repurchasing both things that were above described in statements one and two. John recently returned to the US and has found the following facts to be true: 1) That the DVD player that this American Soldier purchased while on active duty in Europe is incapable of playing DVDs that were legally purchased in the United States after his return. 2) That the new player that his wife has for the bedroom is incapable of playing the movies that this soldier, representing America in the 'War on Terrorism' while abroad, has purchased in a location other than the United States. 3) The Macrovision incorporated into both of the DVD players prevents him from making copies on VHS tapes for viewing in other areas of the home. Plaintiff Doe recognizes the costs associated with manufacturing the plastic cookie with the dimpled metal center and therefore agrees to pay for the replacement costs of the physical medium. However, since plaintiff Doe has already purchased the pattern of dimpled bits - otherwise known as the intellectual property - he should be under no obligation to repurchase them. Further plaintiff Doe should enjoy the right to copy the DVDs to VHS form for his enjoyment in the children's rec room. CASE 2: A law abiding citizen arrives home to find that is home, located in the forests that are prone to fires, has burned to the ground. Thinking ahead the individual has video taped the contents of his home to prove their existence to an insurance company of the need ever arises. Discovering that the homeowner has a limited policy on his audio/video equipment and the media for its use the insurance carrier does not fully reimburse the plaintiff in the case for his losses to his CD collection. A collection of approx. 500 CDs that has taken many years and many thousands of dollars to accumulate. The plaintiff realizes that intellectual property cannot actually be destroyed and that it still exists; he just no longer has access to it. The plaintiff in this case should be able to sue the recording industries into replacing the contents of his collection for the cost of the physical medium alone. Why should he have to pay twice for the same intellectual property. CASE 3: The recoding industry finally comes out with an audio DVD format. Desiring the new format a consumer may want to replace his existing CD collection with audio DVDs. Once again the consumer has already purchased the right to listen to the contents of the CDs in question so why should he have to pay the same price for an audio DVD as someone who never purchased the CD version. CONCLUSION: If we could force the content creators to define what percentage of the price of an item is for the content (intellectual property) and what percentage is for the medium upon which it was recorded then we will have made great strides in reigning in these seriously over compensated oligopolies. Obviously these are fantasy cases; but fun to think about none the less!
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