Demerjian's fun to read, but every single time, every single one, he's there predicting disaster for NVidia, and with one notable exception, they've shipped perfectly acceptable products every time. I think it was the 280 that actually was rather a disaster, but everything since has been anywhere from good to great.
I don't know why he has such a bee in his bonnet about that company, but the man does not seem to be in the same reality the rest of us are, where NVidia is generally shipping cards that outperform its rival, while costing a fair bit less to make.
AMD's much stronger in compute in this generation, but from a gaming perspective, which is the largest market for these cards, meh, big deal. Meanwhile, NVidia provides actual gaming performance that's as good or better on a much smaller -- and therefore cheaper, and more profitable -- chip.
Yet, Demerjian was frothing about terrible the 6XX series was going to be, and then how awful the 7XX series was going to be.
Posted Sep 25, 2013 10:21 UTC (Wed) by khim (subscriber, #9252)
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Demerjian's fun to read, but every single time, every single one, he's there predicting disaster for NVidia, and with one notable exception, they've shipped perfectly acceptable products every time.
If you'll read his articles and compare them with what actually happened you'll see that he's usually pretty accurate, but that sometimes people expand the troubles he describes to unrealistic proportions. When Demerjian's talks about “nVidia's Tegra 1 & Tegra 2” problems they expand it to “nVidia's Tegra problem” and counter with Tegra 3, when he talks about “nVidia's trouble with mobile Tegra 4 line” they counter with bunch of tablet announces (not even releases so far—only couple of tablets and nVidia Shield were actually released) and when problems with GF100 are announced they counter with GTX 480 which does not use all 16 SMs!
Demerjian may underestimate the power of nVidia's PR but his description of nVidia's technical problems are usually quite accurate. Too bad he does not do the same service for AMD.
I don't know why he has such a bee in his bonnet about that company, but the man does not seem to be in the same reality the rest of us are, where NVidia is generally shipping cards that outperform its rival, while costing a fair bit less to make.
And that is the power of PR I'm talking about.
Meanwhile, NVidia provides actual gaming performance that's as good or better on a much smaller -- and therefore cheaper, and more profitable -- chip.
Really? In which world 360mm² of GTX 560 are smaller then 255mm² of HD 6870? Or 221/294mm² of GTX 680 is smaller then 212mm² of HD 7870? Only in latest generation nVidia achieved smaller via bifurcation of their chips—which has it's own problems.