For extra fun, make the sense of the label the opposite of what normal humans would use to refer to it. A good example is what Amazon did to the Kindle around the time of the Kindle Touch: "Wireless on" suddenly turned into "Airplane mode off", which both needs to be translated even into British English and is also precisely the wrong sense, since nearly all the time when people are turning their wireless off they're doing it to double the battery lifetime of their Kindles and not because they're getting onto an aircraft.
But then it got controlled by a stupid skeuomorphic binary slider, so sliding the slider towards the word 'On' turns the wireless on again (though they call it 'turning airplane mode off'), and sliding it towards the word 'Off' turns the wireless off (though they call it 'turning airplane mode on').