Shuttleworth: Amazon search results in the Dash

Mark Shuttleworth explains a revenue sharing agreement between Canonical and Amazon. An early implementation has landed in Ubuntu 12.10 (due in October), where products from Amazon are displayed in the user's search results and if the user buys something, Canonical gets a cut. "We’re not putting ads in Ubuntu. We’re integrating online scope results into the home lens of the dash. This is to enable you to hit “Super” and then ask for anything you like, and over time, with all of the fantastic search scopes that people are creating, we should be able to give you the right answer. These are not ads because they are not paid placement, they are straightforward Amazon search results for your search. So the Dash becomes a super-search of any number of different kinds of data. Right now, it’s not dynamically choosing what to search, it’s just searching local scopes and Amazon, but it will get smarter over time."

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