+1 on the above comment and others like it. The problem is not AdBlock; the problem is that someone found it necessary to put out the time and effort to write AdBlock. Advertising will have to change on the internet as we have some control. With TV, billboards, etc. they can cram anything down our throats they want (flashing, spasmodic filming techniques) and we have no say, except to completely turn off the device. With the internet, if someone doesn't want to view this on their computer, it can be selectively removed and is unlike other advertising mediums. This is a really good thing.