Is this an ad for Google Analytics?

I should have been more precise. The comparison itself doesn't bother me, but the presentation sometimes seems to endorse Analytics. For example, rather than saying that Google does a better job at showing geographic data than Piwik, LWN would usually say that Piwik doesn't yet do as good of a job as Google. This article, rather than following LWN's usual approach ("open source package X needs some work to catch up to package Y/the needs of its users/the expectations of people migrating from proprietary systems"), seems to say that users who need more features from their site statistics package should go use proprietary software.