Posted Nov 5, 2009 17:15 UTC (Thu) by elanthis (guest, #6227)
Parent article: NLUUG: The Open Web
And once again, the open source crowd misses the point. Flash is popular far more because
of adobes flash authoring tools than because of flash technology. Until the people pushing
the open web can get it into their head that user-oriented design is more important than
fancy Apis and backends, content producers are going to keep on creating flash content
because it takes a fraction of the time and doesn't require them to have a CS PhD to figure
out.
Same goes for the open desktop, open handheld, and open whatever-else crowds. "open"
has always been popular with the developer crowd, because with us, open is actually a
feature. Normal users don't give a shit about openness (they like free-as-in-beer stuff, but
don't care about freedom of code) so if you want the non-developer world to care, you have
to market to those regular peoples' needs.
Marketing an "open web" will not succeed. Creating a fantastic content authoring tool that
targets HTML/JavaScript/css/svg is the only way to take a significant chunk of the market
from adobe.
You habe to compet on quality and usability, not on ephemeral concepts that users just don't
care about.
Posted Nov 5, 2009 17:36 UTC (Thu) by foom (subscriber, #14868)
[Link]
And once again, the open source crowd misses the point. Flash
is popular far more because of adobes flash authoring tools than because of flash
technology.
...Really? Cause from where I'm sitting, >90% of the interesting uses of flash is simply because
it's the easiest cross-platform way to display video.
Then there's flash ads, of course.
And then there's the one or two sites out there which are *actually* authored in flash. But that
certainly doesn't seem like a particularly popular option...
NLUUG: The Open Web
Posted Nov 6, 2009 16:40 UTC (Fri) by jospoortvliet (subscriber, #33164)
[Link]
Oooh, that's not true. I know plenty of sites, often by artists
(musicians, painters, etc) done in flash. HTML is far to limiting for
them. And plenty companies use it all around as well.
Unfortunate, but true. Yes, I'd rather have the web technologies like
(X)html and SVG properly support this stuff AND have the proper tools to
build pages with it - but currently, the flash tools are just better.
NLUUG: The Open Web
Posted Nov 6, 2009 19:30 UTC (Fri) by martinfick (subscriber, #4455)
[Link]
Plenty of companies do use FLASH, and these companies usually do not have usable web sites, the have "flashy" web displays (how appropriately named flash is). The only major content provider that uses flash is youtube. The rest is marketing hype.
Product manufacturer X hires a web site designer (who is used to using flash tools and thinks they are therefore easier to use than anything else), to design a fancy looking website that satisfies the VP of the small product line company. These companies don't even know that their website is unusable, because their website is not used. But at least the VP thinks they do not have a 90s era web presence.
Their website is not part of their business model, others sell their products to consumers. If the website were part of their business model, it would not likely use flash (except for the adds, since they don't really care if that is a hurdle to their users, they get paid anyway). Even on windows, users need to install flash to get it to work and that is one barrier too high for most businesses to tolerate. Web sites which need to be used, are cross platform and mostly open.
NLUUG: The Open Web
Posted Nov 6, 2009 20:27 UTC (Fri) by ufa (subscriber, #56005)
[Link]
Everytime someone buid a site in flash, a kitten dies :P
NLUUG: The Open Web
Posted Nov 6, 2009 9:04 UTC (Fri) by njs (guest, #40338)
[Link]
> Marketing an "open web" will not succeed. Creating a fantastic content authoring tool that targets HTML/JavaScript/css/svg is the only way to take a significant chunk of the market from adobe.
Perhaps they are marketing to content authoring tool developers.