Don't kid yourself, Hulu doesn't want you watching their streams on a TV or similar class screen. Hulu's customers--large media corporations--who license their content in exchange for ad revenue, would much rather force you to watch the same content over broadcast media like cable/satellite TV or OTA broadcast. In that domain there are FAR more ads at much higher rates compared to Hulu. To that end, Hulu has made efforts to specifically prevent their flash video from operating on devices such as the PS3. I highly doubt they will ever make it easy to use the Hulu service as a poor man's IPTV, so to speak.