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This is good for the longterm

This is good for the longterm

Posted May 15, 2008 9:24 UTC (Thu) by rwmj (subscriber, #5474)
In reply to: This is good for the longterm by jmorris42
Parent article: Microsoft vies for budget laptop market with XP price cuts (ars technica)

OEMs like Asus don't have a choice but to play ball with Microsoft because while the EEE PC is selling well with or without Windows, annoying Microsoft would risk their higher dollar product lines.

I thought ASUS mainly sold motherboards and other components, but maybe I'm wrong there. My main point is that UMPC laptops will be tempting as a higher margin product for companies which mainly sold very low margin, high volume components before. So look for motherboard and LCD manufacturers, and Chinese assembly houses (Flextech etc.) starting to build these. They don't care a jot what Microsoft think.

Rich.


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