"SuSE Linux Intensifies Partner Focus with New Comprehensive Partner Program, Dedicated Channel Organization"
[Posted March 12, 2003 by corbet]
| From: |
| mak@suse.de (Martina Krahmer) |
| To: |
| lwn@lwn.net |
| Subject: |
| "SuSE Linux Intensifies Partner Focus with New Comprehensive Partner Program, Dedicated Channel Organization" |
| Date: |
| Wed, 12 Mar 2003 14:48:10 +0100 (CET) |
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SuSE Linux Intensifies Partner Focus with New Comprehensive
Partner Program, Dedicated Channel Organization
Dedicated resources and global processes extend reach and improve
quality of solutions, services and support
Nuremberg, Germany, March 12, 2003 - SuSE Linux today announced
steps to increase worldwide the reach, effectiveness and skills
of its partners -- unveiling a new, dedicated partner
organization and comprehensive partner program.
The SuSE Linux Partner Program will increase partner awareness
and skills -- through focused knowledge transfer tailored to the
specific skills, experiences and target markets of partners - and
enhance sales and marketing support -- offering different levels
from the SuSE Member Partner to the SuSE Premium Partner.
Under a single program SuSE will address the specific businesses
of system integrators, resellers, ISV's, IHV's, consultants,
training and support providers -- by organizing the SuSE Partner
Program into four tracks: Business Partner, Technology Partner,
Support Partner and Training Partner.
"Our partners are the soul of SuSE Linux," said Richard Seibt,
CEO, SuSE Linux. "This new program - and the dedicated team we've
put in place - will give our partners the knowledge they need and
the skills they require to meet the needs of our mutual
customers."
"Mid-sized enterprises are increasingly recognizing that Linux
allows them to strengthen their competitiveness in particular
through cost savings," said Ralf Klemisch, Director Business
Unit, Itelligence AG, a full-service provider of SAP solutions.
"SuSE Linux is making a key contribution to this development. As
a new SuSE partner and established SAP system house, we can
provide the link to the SAP world. Joining forces with SuSE will
enable us to tap the considerable potential of this market
segment."
The new program includes three levels:
·SuSE Member Partner -- The perfect start for partners who
want to become more familiar with SuSE Linux, Member
partners will receive a continuous flow of business and
product information -- expanding their own SuSE Linux
qualification and market expertise. Access to SuSE's latest
business products in combination with web-based technology
workshops, sales presentations and material will add to the
Member Level partner education. Member Level partners are
also entitled to use the SuSE Linux Maintenance Web and
Knowledge Database.
·SuSE Advanced Partner - For those partners already active in
the Linux market, and who have indicated their competence/a
proven track record in deploying SuSE Business Solutions
--the advanced program offers sales and marketing support.
Advanced Level Partners will be entitled to wear the SuSE
partner logos and market their profile on the SuSE websites.
They will have access to SuSE support facilities and each
success Advanced Level partners have in selling or
influencing sales of SuSE business products will be rewarded
by the SuSE Leverage Program, introduced with the launch of
the new Partner Program.
·SuSE Premium Partner - Is for those partners who are able to
offer their customers extensive Linux technological
expertise and professional services. Premium Level Partners
will have full access to all available SuSE sales, marketing
and technology resources. To further fuel their business,
any buying inquiries to SuSE from potential SuSE customers
will be transferred to local Premium Level partners.
·SuSE Leverage Program -- SuSE Leverage is an "Influence
Reporting" and "Skills Re-Investment" program, designed for
partners that generate demand for SuSE products. The program
helps SuSE partners to achieve and exceed the requirements
for their level. The SuSE Leverage Program only applies to
SuSE Advanced and Premium Partners. As SuSE Partners
continuously prove their success in sales and qualification,
SuSE will recognize these efforts by investing more into
joint sales, marketing, material and services.
Program entry and level change
Any company that has or plans to have services, sales, training,
support, hardware or software in the Linux space -- and is
willing to train their resources and is motivated to develop a
commercial Linux strategy -- is invited to join the SuSE Partner
Program. As companies prove their success in Linux sales -- by
revenue and success stories -- and provide UnitedLinux certified
resources or SuSE certified products, they are entitled to move
up the value chain into the advanced level. The title "SuSE
Premium" partner may only be bestowed by SuSE to the most loyal,
highly committed enterprises, with a dedicated Linux strategy and
a proven track record of successful SuSE Linux sales.
New VP Partner Sales and Services
SuSE Linux also announced the appointment of Petra Heinrich as
vice president, Partner Sales & Services. Formerly the vice
president for SuSE's consumer business, Heinrich has been active
in the IT sector for more than 14 years. She began her career at
Lotus Development, where she led the Business Partners,
Distribution and Partner Marketing efforts. One of her key
responsibilities was the integration of Lotus Development's and
IBM Software's indirect sales. Later, as Director Partner Sales
at IntraWare AG, she assumed responsibility for IntraWare's
international business development.
"SuSE is investing more in the development of those channel
partners who show a commitment to expanding their Linux sales and
technical capabilities while at the same time offering others a
path into the exciting world of Linux," said Petra Heinrich.
"Together with our partners, we will combine the promises of the
Open Source movement with the strengths of traditional IT. Only
the finest quality of solutions, service and support will enable
the customer satisfaction to guarantee us and our partners
long-term success in the market."
Additional information can be found at
http://www.suse.de/en/partner/
About SuSE Linux
SuSE Linux is one of the world's leading providers of products
and services, based on Linux operating system. In addition to the
operating system and application software for private customers,
SuSE offers software solutions and complete systems for the use
of Linux in the enterprise. SuSE supports enterprise customers
with a comprehensive range of qualified consulting, training, and
support services. Hosting the world's largest development team
for Open Source solutions, SuSE Linux shares its unique project
and support information online, in the largest existing Linux
knowledge database. Further information on SuSE Linux can be
found at http://www.suse.de/en/
Press contact:
SuSE Linux AG
Martina Krahmer
Deutschherrnstr. 15-19
90429 Nuremberg
Germany
martina.krahmer@suse.de
Phone: +49-(0)911-74053507
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