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OpenOffice.org is both a product and a communityOpenOffice.org is both a product and a communityPosted Oct 11, 2004 12:44 UTC (Mon) by jacqueline (subscriber, #25332)Parent article: Marketing OpenOffice.org
"This document marks a major milestone in the development of a Strategic Marketing Plan for the OpenOffice.org office productivity suite [i]".
The "Strategic Marketing Plan 2010" launched at OOoCon2004 "... is not a Strategic Marketing Plan for the OpenOffice.org Community, which is an entity which requires marketing in its own right". This is the first footnote, and on page 1.
The plan (0.5) is for OpenOffice.org the product, which is what most of the current volunteers and participants have requested for some time. This initial draft plan was wholly developed by OpenOffice.org volunteers, and is open for discussions with the goal of finalising it for the end of the year.
We do need a marketing plan for OpenOffice.org the community. I attended many of the developer and community presentations at OOoCon2004 with that purpose in mind.
Your input and feedback is most welcome, as is your contributions to a OpenOffice.org Community marketing plan.
Jacqueline
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